Hubei Xingyi Electric Group Co., Ltd.

"Viewing Current Marketing Through My Lens" — Xingyi Lecture Series, Lecture 22

Release time：2021-12-13

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On the morning of December 11, 2021, Xingyi Grand Lecture Hall hosted the final talk of the Year of the Ox. Wang Xingyue, Head of the Xingyi Group’s Business Center, took the stage to share her insights on the company’s current marketing strategies from her unique perspective.

Due to the impact of the pandemic, the marketing landscape has become even more challenging. As marketing serves as the driving force behind a company's growth, its significance is undeniable. During the lecture, Manager Wang shared her insights on marketing strategies tailored to the new normal of pandemic-era business operations. Drawing from the company’s real-world experiences and her own observations and reflections from her marketing career, she addressed six key areas: essential bidding and tendering knowledge that marketers should grasp, best practices for delivering exceptional marketing hospitality, innovative approaches to marketing when resources are limited, and the critical role of effective communication. By presenting specific case studies, she highlighted common challenges and offered practical solutions, inspiring attendees with fresh ideas and actionable strategies.

The entire lecture was lively and detailed, enabling everyone to relate personally to the topics while also highlighting the importance of effective learning and continuous professional development—laying a solid foundation for enhancing marketing efforts in the next phase.

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